5.29.2008

The Doctokr Post

Dr. Dappen, a previous client of mine during my freelance design days was featured on ABC’s Good Morning America yesterday in an segment on telecommunication doctors practices. His practice; Doctokr Family Medicine (that’s a combination of ‘doc and ‘takler) was examined against other online and phone doctor practices by Diane Sawyer’s team and came across quite favorably over the competition, largely due to his house calls and other more traditional methods mixed with his telecommunication packages. His practice is a unique take on traditional medicine to be sure, and it has always been a lot of fun to develop ways of advertising his services. In the past I have done newspaper ads, flyers, brochures, web-material and character designs for his company. It’s great to see it grow and continue to expand across the Northern Virginian area. The article is on ABC’s website, and there is also a short video of the segment in the upper left side of the column.

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